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This position is responsible for developing and executing advertising programs and monetization strategies for T-Ads and its clients. The Supply Operations Manager is a skilled practitioner in monetization techniques and their application via execution and enablement platforms within the T-Ads advertising stack. As part of the Media Monetization Strategy & Success organization, they work collaboratively across the organization to achieve the best outcomes through execution excellence.
Job Responsibility:
Build and execute monetization strategies for owned and operated media utilizing first and third-party platforms to maximize yield and/or achieve client outcomes with digital media
Develops, conducts, and monitors configuration tests including ad formats and SSP integration and placements experiments to reveal optimal supply configuration to meet revenue goals
Identify product gaps, technical challenges, and poor performance through data analysis and troubleshooting, provides actionable insights to internal and external stakeholders
Assist in communication with external partners and cross-functional teams, detailing optimization plans and action items to support Demand and Development Partners to drive revenue efficiencies
Gain and maintain overall industry knowledge, product expertise, and best practices. Share knowledge formally and informally with team members and the larger T-Ads organization
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