Corporate Marketing Manager, Randstad

Corporate Marketing Manager

Randstad

Location:

China, Shanghai

Category:

-

Contract Type:

Employment contract

Salary:

360000.00 - 600000.00 CNY / Year

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Job Description:

This role involves leading a team in Shanghai to execute corporate brand promotion, develop annual strategies, organize PR events, maintain media relations, and optimize corporate identity to enhance the company's professional image and value.

Job Responsibility:

Deeply understand the organizational vision, strategic direction, business model and core advantages of the group and China region, and accurately refine the core information points of corporate brand promotion
develop annual plans and strategies for corporate brand promotion to ensure that the brand image maintains unity and consistency in various promotion activities
lead the team to continuously optimize and update the company's CI (Corporate Identity) and VI (Visual Identity) so that they can be used efficiently in a variety of application scenarios and fully demonstrate the company's professional image and brand value
plan and organize large-scale PR (Public Relations) activities, covering the CIIE and other various industry events and exhibitions
lead the team to be fully responsible for the overall project planning and implementation, including event planning, venue layout, guest invitation, media promotion, supplier management and other aspects
formulate a comprehensive media promotion strategy, covering self-media platforms and various external media, and strive to maintain a good image of the company and enhance the exposure of the company's brand and core business
actively maintain good relations with the media, maintain close cooperation and communication with the media, ensure that all types of corporate information can be disseminated timely and accurately, and strive to obtain positive reports
closely monitor the effect of media reports. Once negative public opinion occurs, we can quickly respond and take effective measures to manage the crisis and reduce the negative impact
complete other tasks assigned by superiors with high quality

Requirements:

Bachelor degree or above
5+ years of working experience in the health field, preferably in the life science industry
experience in corporate brand promotion, media and public relations management
solid copywriting skills, experience of press releases articles
have the ability and experience to interface with the government affairs
experience in large-scale important conferences/events (such as China International Import Expo, etc.)

Additional Information:

Job Posted:

March 31, 2025

Expiration:

May 19, 2025

Employment Type:

Fulltime

Work Type:

On-site work

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