Digital Specialist Manager (French Speaking), Marriott Bonvoy

Marriott Bonvoy

Location:

United Kingdom, London

Category:

-

Contract Type:

Not provided

Salary:

Not provided

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Job Description:

This position is responsible for the execution of defined services that supports the area and hotels digital business needs. The Digital Specialist Manager role is comprehensive and will ensure completion of defined tasks as requested by the Hotel Account Managers who oversee a portfolio of hotels. The role requires a focus on ensuring hotels are aligned to global compliancy, strategies and ensuring the activation across digital channels (Marriott.com, Mutlilingual global sites, EChannels(OTA’s), Segmental (F&B, Spa, etc.) and other marketing channels to maximise online presence and attribute to the hotels performance.

Job Responsibility:

Delivers against all aspects of the Digital Marketing program and associated services for hotels and the area
Maintain and update all Marriott.com Hotel Web Site content including marketing messaging, imagery, captions, links, PDFs, hotel alerts, etc.
Conduct regular audits of Marriott.com Hotel Web Sites to ensure each hotel is optimized for high quality custom images, content, links, and accurate translations, and work with hotels on corrective action
Support and guide hotels in developing hotel website modules and outlet sites for F&B Spa, Golf, weddings, where applicable
Manage the pull-through and activation of key corporate digital projects (e.g., new Marriott.com Hotel Web Sites, ERS, Corprate “e” services)
Ensure Hotels online positioning is up to date and correct. (Yelp and GMB listings)
Audit, manage 3rd party channel content scores and adjust and update to ensure optimal visibility
Assure that hotel websites on Marriott.com and global sites are fully optimized to maximize traffic from search engines
Work with the Center of Excellence to coordinate Search Engine Optimisation (SEO) tactics and manage keyword strategy for hotels opted into Program
Work with hotel to execute online marketing activities, such as loading Marriott.com Hotel Web Site deals, Group Deals etc
Serve and pull through Continent & regional campaigns
Coordinate and Ensure the development of tactical landing pages, testing and optimization of continent and regional campaigns with all specialists
Implementation and workflow process management of all content optimization requests for the digital field marketing teams
Manage the timelines and onboarding of new hotel hotels across the continent in terms of contracting and all account set up with support of specialists
Ensure expert training and support to hotels by working with managers to elevate digital knowledge
Support with defined project’s as outlined by the Senior Manager to ensure the overall performance of the team, its areas/markets and participating hotels
Develop knowledge and work with vendors and agencies to improve turnaround and campaign execution
Manage relationship with key vendors to drive scalability of efforts and implementation consistency (e.g. Digital HQ, Tripadvisor etc.) and platform development oriented at better tracking/conversion
Execute all in-house campaign processes, including but not limited to campaign review, hotel billing, briefing, etc
Where appropriate, develop, support and implement new processes and track output to improve efficiency for the team
Attends and participates in all relevant internal and external meetings
Informs, updates, and provides information to managers and co-workers in a timely manner
Presents ideas, expectations and information in a concise, organized manner
Uses problem solving methodology for decision making and follow up
Maintains positive working relations with internal teams and department managers
Manages time effectively and conducts activities in an organized manner
Performs other reasonable duties as assigned by manager

Requirements:

3+ years’ experience in an online agency or client services position is required or equivalent experience
2+ years’ experience in leading project teams and implementing digital strategies or equivalent experience
BS/BA degree in marketing or related field or equivalent certification from higher education
Strong workflow management skills and experience in Content Management systems
Strong understanding level of online marketing and merchandizing
Organized, detail-oriented and deadline-sensitive
takes initiative and anticipates needs
Fluent French speaker, and based in either Eschborn or London

Additional Information:

Job Posted:

March 22, 2025

Employment Type:

Fulltime

Work Type:

On-site work

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Digital Specialist Manager (French Speaking)