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At Snappr, we help businesses get visual content more easily, with higher quality, and at scale. We use the best technology to connect visual content creators; such as photographers, videographers, and image editors, with businesses that need their skills to tell the story of their products and services through all forms of visual content.
Job Responsibility:
Ideate, test, and scale the email channel: lead the development and execution of multiple automated email programs to engage with our B2B audience at scale
Build scaled+converting outbound email campaigns
List management: source and manage relevant lists of prospects: cold/firmo, low-intent, high-intent, and opt-ins
Partner with PMM and Sales to nail messaging
Leverage performance data to continuously iterate and improve content and messaging
Scale our test & learn culture: leverage data to design sound experiments, and iterate to maximize performance
Identify strategic opportunities for growth and retention
Optimize our email marketing processes, including campaign development, email design, segmentation, personalization, and more
Build a brand-new Newsletter program
Ensure the success of email execution, QA, and deliverability
The role could evolve to manage and mentor a team of email marketing specialists
Requirements:
Excellent writer and strong communicator
5+ years of cold-outbound-email marketing experience
must include experience with SaaS or subscription-based services
Experience with dual SLG & PLG motions is a plus
Experience with both B2B and B2C marketing is a plus
Excellent problem-solving capabilities and a robust analytical approach
Deep technical knowledge of email best practices including deliverability, domain/mailbox configuration, verification, and BDR-style copywriting
Strong experience with building triggered email programs, managing lists & lead mining, and enrichment
Experience with Instantly and Zapier is a big plus
Experience with Salesforce and Excel is a plus
Comfortable and motivated working in a fast-paced, collaborative environment
You get things done: You're a self-starter, organized, resourceful, and have the ability to manage projects from start to finish
You care about the details: You have an eye for design, a good instinct for what email content will resonate with businesses, and triple-check every email before it's sent
Should be willing to report 100% onsite in Ortigas
Nice to have:
Experience with Instantly and Zapier
Experience with Salesforce and Excel
What we offer:
HMO (w/ dependents)
Work alongside the founding team as we aggressively scale up
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