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Randstad is recruiting a Factory Product Marketing on behalf of a leading company in the energy industry. In this role, you will have the opportunity to implement product marketing strategies in line with global product strategy in the assigned area to meet business objectives. Each day, you will implement marketing activities and support Sales organization in driving sales and services for respective products. You will also showcase your expertise by driving sales efficiency by providing appropriate product knowledge information and training.
Job Responsibility:
Implementing the product marketing strategy in the assigned area/segment, including defining and communicating product value propositions and product positioning in accordance with the global product marketing strategy
Implementing the go-to-market product marketing strategy, including preparation of technical and commercial offers, definition and communication of product value propositions and product positioning in accordance with the global product marketing strategy
Ensuring the Local Product Group budget (volumes) and profitable growth targets are achieved in the assigned Countries
Completing the offering cycle against strategic inquiries and relevant technical/commercial alignment
Participating in sales strategy discussions for the assigned Countries and agreeing on short and long-term actions with specific channels along specific segments
Analyzing customer needs and competitor offers through general market information and information provided by the local Sales organization
Ensuring efficient marketing actions and communication to the local Sales organization and customers
Overseeing sales execution for assigned products by providing relevant materials and guidance to Sales team(s)
Performing regular project follow-ups and providing reliable monthly order forecasts for production planning
Proposing recovery plans in cases of potential order shortfalls
Preparing reports and market analysis on a frequent basis
Organizing close project follow-ups, meetings, seminars and presentations with customers, End Users and Consultants
Executing annual marketing plan in collaboration with relevant divisions and/or product groups.
Requirements:
Bachelor's or Master's Degree in Engineering
Energy and Electrical are preferred
Proficiency in Office, particularly Excel
Knowledge of Power BI is preferred
Passion for problem-solving and working in a multicultural team
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