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Field Marketing Manager

https://www.roberthalf.com Logo

Robert Half

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Location:
United States, Ames

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Category:
-

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Contract Type:
Employment contract

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Salary:

Not provided

Job Description:

We are offering a long-term contract employment opportunity for a Field Marketing Manager in AMES, Iowa, 50010, United States. In the service industry, this role is vital for maintaining the efficiency and effectiveness of our marketing services. As a Field Marketing Manager, you will be responsible for shaping and executing marketing plans, particularly within account-based marketing frameworks, and collaborating with various teams.

Job Responsibility:

  • Developing and implementing B2B SaaS marketing frameworks
  • Establishing successful lead generation and sales enablement marketing strategies
  • Collaborating effectively with sales leaders, regional teams, and other stakeholders
  • Utilizing Marketo and Salesforce for marketing purposes
  • Designing multi-touch, integrated marketing campaigns
  • Using data-driven decisions to guide strategic thinking
  • Managing and delivering field marketing services
  • Ensuring effective communication with remote management autonomously
  • Focusing on B2B SaaS Regional field marketing
  • Maintaining self-motivation and the ability to work independently

Requirements:

  • Minimum of 5 years of experience in the field of marketing management
  • In-depth knowledge and experience in B2B Marketing and B2B SaaS
  • Proven track record in planning and executing external events
  • Expertise in brand marketing and channel marketing
  • Demonstrated ability to create and manage direct marketing campaigns
  • Proficiency in direct response marketing and engagement marketing
  • Experience with Marketo is strongly preferred
  • Familiarity with Salesforce Marketing is an added advantage
  • Must possess a data-driven approach to marketing

Nice to have:

  • Experience with Marketo
  • Familiarity with Salesforce Marketing
What we offer:
  • Medical, vision, dental, and life and disability insurance
  • Eligibility to enroll in company 401(k) plan

Additional Information:

Job Posted:
March 20, 2025

Employment Type:
Fulltime
Work Type:
On-site work
Job Link Share:
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