FLEX Director, Data Strategy - Marketing Personalization

• Provide leadership, consulting, and information expertise to achieve the goals for Data Management
• Work with Analytics and IT teams to develop and deploy an effective marketing data and customer analytics infrastructure
• Contribute to data strategy, data management, and enhanced data products for use by the Marketing discipline
• Oversee the broader data strategy and effectively prioritize implementation tactics for media data to ensure they are in line with overall organizational goals and long-term business strategies
• Work closely with the marketing and analytics teams to identify key performance indicators (KPIs) and data requirements necessary for optimizing segmentation strategies and enhancing ROI
• Manage vendors/technical staff to build the infrastructure to support data & reporting solutions in AWS, Snowflake, Tableau, Python, etc
• Oversee development of systems and technologies that reduce manual processes and data quality issues relating to data capture
• Partner with Analytics and IT to build Data Management, Analytics and Reporting roadmaps for future years
• Partner with business leadership to secure funding for critical Data Management & IT programs

• 4-year degree from an accredited university in Data Analytics, Computer Science, Engineering, Information Systems or similar quantitative discipline and Eight or more years of experience demonstrating progressive career growth and a pattern of exceptional performance in data management, analytics, data warehousing, or marketing technology
• OR Six or more years of experience in data management, analytics, data warehousing and a Master's degree
• Experience with design and engineering of complex data flows for audience development using SQL
• Experience managing and defining transformational strategies for customer & marketing data
• Knowledge of underlying marketing tech, database technologies and distributed datastores (e.g., Snowflake, AWS)
• Demonstrated ability to deliver results under difficult conditions, particularly when faced with complexity and ambiguity

medical, dental, vision, health care flexible spending account, dependent care flexible spending account, life insurance, disability insurance, accident insurance, adoption expense reimbursements, paid parental leave, 401(k) plan, stock purchase plan, discounts at Marriott properties, commuter benefits, employee assistance plan, and childcare discounts