Growth Strategy Manager (CRM), Fever

Fever

Location:

Spain, Madrid

Category:

Marketing, Digital Marketing, SEO, SEM

Contract Type:

Employment contract

Salary:

Not provided

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Job Description:

In this role, you will lead global CRM initiatives focusing on its growth and development. Strategic Campaign Design & Execution: Lead the planning, creation, and execution of CRM campaigns across multiple channels (email, push notifications, SMS, WhatsApp), aimed at engaging, retaining, and growing the user base and the revenue generated through these channels. Data-Driven Optimization: Analyze user behavior, campaign performance, and customer feedback to improve messaging, segmentation, and overall CRM effectiveness continuously. Cross-functional collaboration: Work closely with marketing, product, and data teams to align CRM strategies with business goals, ensuring a seamless and personalized user journey across all touchpoints.

Job Responsibility:

Lead global CRM initiatives focusing on its growth and development
Lead the planning, creation, and execution of CRM campaigns across multiple channels (email, push notifications, SMS, WhatsApp), aimed at engaging, retaining, and growing the user base and the revenue generated through these channels
Analyze user behavior, campaign performance, and customer feedback to improve messaging, segmentation, and overall CRM effectiveness continuously
Work closely with marketing, product, and data teams to align CRM strategies with business goals, ensuring a seamless and personalized user journey across all touchpoints
Taking full ownership of the results, evolution, goals, and strategic decisions within a specific business line
Take part in the exponential growth of fever by taking the lead on global projects that will define the future of the entertainment industry
Enhance the overall company performance across different business departments which work together in the creation of new plans and events
Define and establish new strategies to increase performance using analytical, business, and strategic skills
Design end-to-end solutions with daily high impact
Create, develop, and manage new projects like new business streams, workflows, strategies, and specific departments' growth
Work with people and projects across different markets, with a special focus on developing new experiences across markets, in a big international atmosphere (up to 40 countries)

Requirements:

You have a bachelor's in engineering (civil, industrial, telecommunications, or aeronautics) or a background in maths, statistics, data analytics, or strategy
At least +5 years experience in a business analytics role
A high level of English. Spanish is a plus
Proven Experience in Multi-Channel CRM Campaigns: Hands-on expertise in designing, executing, and optimizing multi-channel CRM campaigns (email, push notifications, SMS, WhatsApp), with a strong focus on personalization and user lifecycle management. Experience working with Salesforce Marketing Cloud is a plus
Experience in strategy consulting, investment banking, and strategy or analytics roles at top tech firms is a significant advantage
Data-driven person who brings numbers to strategic and business decisions
Generate high business impact based on your decisions
Excellent interpersonal skills with a proven ability to manage and influence multiple stakeholders while working effectively across teams, disciplines, and business cases
Understanding any coding language is preferred (SQL, R, Python…)
Proactive problem-solver and an opportunities-seeker

Nice to have:

Experience working with Salesforce Marketing Cloud
Spanish language skills

What we offer:

Have a real impact on the company's growth and evolution
Excellent working conditions with a location in the heart of the Madrid scene
Home-office friendly
Great work environment with a young, international team of talented people to work with
40% Discount on all events on Fever
Health insurance and other benefits such as Flexible remuneration with a 100% tax exemption through Cobee
English Lessons
We have free food, drink, and fruit at the office
Possibility to receive in advance part of your salary by Payflow
Gympass Membership

Additional Information:

Job Posted:

March 19, 2025

Employment Type:

Fulltime

Work Type:

Hybrid work

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Growth Strategy Manager (CRM)