Interactive Developer/Email Marketing, Robert Half

Interactive Developer/Email Marketing

Robert Half

Location:

United States, Irvine

Category:

-

Contract Type:

Not provided

Salary:

Not provided

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Job Description:

This role is pivotal in shaping and upholding our brand's superior presence in email marketing. The position involves working on the conceptual development and programming of emails, animations, and more for our campaigns. You will manage all aspects of design, testing, quality assurance, and delivery.

Job Responsibility:

Conceptualize and create high-quality designs for national and regional campaigns
Use InDesign for designing and Salesforce Marketing Cloud for programming and testing eMarketing initiatives
Understand the strategic use of data fields in email marketing to develop highly targeted and personalized campaigns based on customer behavior, preferences, and engagement history
Develop highly responsive, mobile-friendly email designs incorporating cutting-edge techniques to ensure optimal engagement across all devices and platforms
Collaborate with cross-functional teams to align project requirements and objectives with brand guidelines and industry standards
Work closely with the Design Manager, Production Manager, Developers, and the Design/Marketing team in a creative and collaborative work environment
Ensure the quality and accuracy of files prepared in multiple formats for web and mobile, adhering to best practices and industry standards for digital production
Review projects for accuracy and functionality, ensuring alignment with the team’s vision and overall company branding
Stay updated with design/programming trends, tools, and techniques, incorporating innovative approaches to enhance project outcomes
Maintain an organized project management system, including file management, version control, and design process documentation

Requirements:

Proficiency in creating and managing Email Campaigns
Strong knowledge and experience with SFMC and Figma
Ability to develop and execute interactive email marketing strategies
Strong understanding of email marketing concepts and metrics
Proficiency in troubleshooting and optimizing email campaigns
Excellent problem-solving skills related to email marketing challenges
Strong attention to detail, particularly in the context of email design and layout
Solid understanding of responsive design for email
Experience with email marketing automation software
Excellent time management skills and ability to meet tight deadlines
Ability to work collaboratively in a team environment
Strong written and verbal communication skills
A keen eye for aesthetics and details in email design

What we offer:

Medical, vision, dental, and life and disability insurance
Eligibility to enroll in company 401(k) plan

Additional Information:

Job Posted:

March 21, 2025

Employment Type:

Fulltime

Work Type:

Remote work

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