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The Manager, Digital Consulting, MDS Malaysia is directly responsible for the daily management of digital activation efforts for hotels participating in Marriott Digital Services (MDS) programs within the Asia Pacific Excluding China (APEC) region. These programs focus on providing comprehensive digital activation services including, but not limited to, search engine optimization (SEO), HWS Content Management, Paid Media Management and Program Performance and Reporting. The Manager, Digital Consulting, MDS Indonesia acts as the main point of contact for the hotels and serves as the liaison between internal teams, ensuring all deliverables are met and tactics are executed on time. This position is responsible for setting program strategy, defining expectations, providing performance reports, supporting role to related Marketing activations or programs and ensuring the highest level of service is provided. This position reports to the Director, Digital Consulting, MDS Indonesia, Malaysia.
Job Responsibility:
Ensure programs provide a cohesive digital strategy through the use of search, paid media, and reporting tactic execution
Manage and track all program tactics to ensure deliverables are met and executed on time
Track time against billing and non-billable activities to ensure cost recoverability
Build and maintain long-term relationships with new and existing properties through open communication
Schedule and lead property discovery and reporting calls throughout the program enrollment period
Manage and implement strategic keyword strategies through optimization of on-site and off-site tactics
Address ad-hoc property questions and concerns in an effective and timely manner, escalating issues to the Director when necessary
Interpret reporting trends and proactively communicate performance to hotels in the form of presentations
Monitors the impact of the program and proactively communicate changes in strategy when necessary
Identify when hotels are up for renewal and proactively solicits re-enrollment
Make strategic recommendations for additional services/tactics to enhance the program to meet hotel and marketing goals
Meet goals as defined by client satisfaction surveys and annual renewal targets
Execute general digital support for Malaysia Area needs including marketing campaigns, OTA merchandising, and updates on various Marriott digital platforms
Provide hotel training to support the roll-out of Global Digital products and initiatives
Support region-wide projects and initiatives critical to improving Marriott.com performance
Requirements:
BS/BA degree from an accredited university in Business Administration, Marketing, Hospitality, or a related major is preferred
3+ years of experience in digital marketing is required, and experience in hotel or online travel agency is a plus
Agency work experience is preferred
primarily in a property services/account services role
Fluency in English language is required for internal/external communications
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