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Manager, Marketing

https://www.roberthalf.com Logo

Robert Half

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Location:
United States, Baltimore

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Category:
-

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

The role involves overseeing the promotion of our services and events, strategically enhancing brand awareness, and engaging target audiences towards conversion.

Job Responsibility:

  • Oversee the creation and distribution of marketing materials for our services and events
  • Lead efforts to increase brand awareness and engagement with our target audience
  • Utilize digital platforms for promotional activities, including the website and social media channels
  • Manage day-to-day operations of the marketing team, ensuring efficient workflow and goal alignment
  • Spearhead the development and execution of e-newsletters and alerts to keep our audience updated and engaged
  • Ensure the production of high-quality print materials for promotional purposes
  • Implement the use of 'HubSpot' to streamline marketing processes and improve results
  • Develop and execute strategies for audience segmentation to better target marketing efforts
  • Oversee the creation of event materials to promote our activities and engage potential customers
  • Continually assess and adapt marketing strategies to better promote our goals and impact

Requirements:

  • Minimum of 7 years of experience in marketing, preferably within the non-profit sector
  • Proficient in using HubSpot for marketing automation and analytics
  • Demonstrated experience in creating and managing event materials
  • Proven skills in audience segmentation to optimize marketing strategies
  • Bachelor's degree in Marketing, Communications, or related field
  • Excellent communication and leadership skills
  • Familiarity with the non-profit industry and passion for the cause
  • Ability to work in a fast-paced environment and manage multiple projects simultaneously
  • Proven track record in developing and implementing successful marketing campaigns
  • Strong analytical skills to measure and enhance the effectiveness of marketing strategies
What we offer:
  • Medical, vision, dental, and life and disability insurance
  • Eligibility to enroll in company 401(k) plan

Additional Information:

Job Posted:
March 21, 2025

Employment Type:
Fulltime
Work Type:
On-site work
Job Link Share:
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