Manager, US Commercial Marketing - Healthcare, Baxter

Baxter

Location:

United States, Deerfield ▼

Batesville

Chicago

Category:

-

Contract Type:

Employment contract

Salary:

104000.00 - 143000.00 USD / Year

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Job Description:

As a Manager, US Commercial Marketing, you will lead and support aspects of US downstream marketing for products spanning Smart Hospital Beds, Surfaces, Specialty and Rental portfolios within Baxter's Care Solution division. This includes managing new product launches, pricing strategies, promotional programs, market research, and direct support to the sales team.

Job Responsibility:

Provide downstream strategic direction for products spanning the Med-Surg, ICU, Specialty and Rental areas to include beds and surfaces
manage new product launches, including strategic goals, tactics, KPIs and training plans for the US market
work with marketing communications to define the go-to-market strategy, helping them understand the product positioning, key benefits, and target customer
lead the creation and implementation of pricing strategies, market analysis, promotional programs, market research, partnership programs, Continual Education (CE) programs and channel strategies
provide marketing, sales and technical support at conferences, users’ meetings, customer sites, end user workshops, and other specific marketing/sales events
deliver marketing/sales tools, based on US customer unmet needs and associated value prop, for all levels of healthcare partners and sales teams
proactively work closely with Sales teams to effectively implement marketing strategies and target lists to drive tactical plans to attain/exceed sales and category share objectives
provide market feedback on healthcare trends, economics, construction, partnerships, KOLs and competition to assist in current product support and new product development
partner with the global upstream marketing team to further needs and claims requirements to differentiate our portfolio
provide feedback, materials and support to the Sales Training team for customer facing training, education programs and internal partner training
directly support the sales team through all stages of a deal, e.g., in customer meetings, demonstrations, RFPs, cross-references, and preparation of offers.

Requirements:

Bachelor’s Degree in Marketing, business, or equivalent
advanced degree preferred
5 plus years professional experience in Product Management or Marketing
previous experience in medical device or capital equipment marketing strongly preferred
successful track record managing new product launches, leading cross-functional teams to develop and launch new features
familiarity with Hospital Bed and Stretcher product lines an asset
understanding product development/commercialization process that incorporates customer requirements
ability to interact with experts from different levels (e.g., surgeons, architects, equipment planners, CEO’s, etc.)
able to effectively project manage resources to complete multiple projects simultaneously
ability to travel ~25% of the time.

Nice to have:

Familiarity with Hospital Bed and Stretcher product lines
experience in medical device or capital equipment marketing.

What we offer:

Support for Parents
Continuing Education/Professional Development
Employee Health & Well-Being Benefits
Paid Time Off
2 Days a Year to Volunteer
medical and dental coverage that starts on day one
insurance coverage for basic life, accident, short-term and long-term disability, and business travel accident insurance
Employee Stock Purchase Plan (ESPP)
401(k) Retirement Savings Plan with employee contributions and company matching
Flexible Spending Accounts
educational assistance programs
paid holidays
family and medical leaves of absence
paid parental leave
commuting benefits
Employee Discount Program
Employee Assistance Program (EAP)
childcare benefits.

Additional Information:

Job Posted:

March 20, 2025

Employment Type:

Fulltime

Work Type:

On-site work

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Manager, US Commercial Marketing - Healthcare