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Marketing Specialist

https://www.roberthalf.com Logo

Robert Half

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Location:
United States, King of Prussia

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Category:
-

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

We are in search of a Marketing Specialist 2 to join our team in KING OF PRUSSIA, Pennsylvania. In this role, you will be primarily focusing on conducting comprehensive market research, analyzing market conditions, and determining potential sales of products or services. Your expertise in data analytics will play a crucial role in devising and refining our go-to-market strategies.

Job Responsibility:

  • Conduct thorough analysis of the competitive landscape, market trends, and customer needs
  • Collaborate cross-functionally to develop and refine customer personas
  • Devise and assess methods and procedures for collecting data
  • Create and maintain dashboards and reports using tools like Power BI and Tableau
  • Work closely with product management, sales, and marketing teams
  • Leverage skills in Excel, PowerBI, SmartSheet, Salesforce, and 6Sense
  • Use strong ability to analyze and interpret customer and market data
  • Apply proficiency in BI tools such as Power BI or Tableau
  • Utilize negotiation skills to broker beneficial deals and partnerships
  • Use excellent verbal and written communication skills

Requirements:

  • Proficiency in Microsoft applications, particularly Microsoft Excel
  • Demonstrable experience in marketing and running marketing campaigns
  • A proven track record in training and implementing procedures
  • Ability to conduct research and data analysis
  • Experience with budget processes
  • Familiarity with the 'About Time' software
  • Ability to manage and influence stakeholders
  • Knowledge of Python and Tableau software
  • Understanding of various research methods
  • Experience with selling and handling queries
  • Strong interpersonal skills
  • Experience with conducting surveys
  • Proficiency in principles of marketing and data analytics
  • Ability to use 'Go' programming language

Nice to have:

  • Proficiency in sales and negotiation
  • Strong communication skills, both written and oral
  • Experience with budget processes
  • Familiarity with the 'About Time' software
  • Knowledge of Python and Tableau software
  • Ability to use 'Go' programming language
What we offer:
  • Medical, vision, dental, and life and disability insurance
  • Eligibility to enroll in company 401(k) plan
  • Free online training

Additional Information:

Job Posted:
March 22, 2025

Employment Type:
Fulltime
Work Type:
On-site work
Job Link Share:
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