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You will work on designing, developing, and implementing marketing programs and pricing strategies while collaborating with sales and technical teams to present life-saving products and services to market sectors.
Job Responsibility:
Develop strategic marketing plan and design marketing programs to drive the short-term and long-term growth of the business, inclusive of digital strategy
Work with sales team closely to provide execution support to better utilize sales aids and medical publications
Responsible for planning and executing the marketing activities within the approved operating expense level
Analyze competitive environment and access internal competencies to formulate sustainable and competitive strategy for ITT business
Engage cross-functional team members to ensure implementation of strategy and delivering performance, including long-term projects collaboration with government/medical affairs team
Based on solid market understanding, develop ongoing strategies to support portfolio expansion if needed
Develop solid relationships with KOLs and patient associations (if any) and ensure that common goals are set and delivered
Manage strong global and regional relationships with relevant marketing and support functions within Baxter and share best practice as required
Development of business tactical plans for market development growth opportunities for product/therapy assigned
Requirements:
Min 5 Yrs of Experience in Marketing role in Medical device/pharma
At least 10 Yrs Experience in Medical device/pharma
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