Senior Campaign Operations Specialist, 6sense

6sense

Location:

India, Pune

Category:

-

Contract Type:

Employment contract

Salary:

Not provided

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Job Description:

We are seeking a highly skilled Senior Campaign Operations Specialist to join our dynamic Campaign Operations team in Pune. In this role, you will play a critical part in managing, executing, and optimizing ABM campaigns. You will be responsible for troubleshooting issues, managing inventory and revenue, and mentoring junior team members.

Job Responsibility:

Identify, troubleshoot, and resolve technical issues related to ABM campaigns, ensuring smooth execution from start to finish
Participate in customer calls to provide updates, address concerns, and ensure satisfaction throughout the campaign lifecycle
Oversee the tracking and reporting of revenue linked to ABM campaigns
Manage and track resources and inventory for ABM campaigns
Provide guidance and mentorship to junior team members, sharing best practices and insights
Demonstrate a proactive, self-starter mentality
manage operations during various shifts
Generate and present regular reports on campaign performance, operational efficiency, revenue, and inventory management
Work closely with the sales, marketing, and technical teams to ensure that campaigns align with business objectives and are executed efficiently
Constantly seek opportunities to streamline processes, improve operational efficiency, and enhance the overall success of ABM campaigns.

Requirements:

6+ years of experience in Digital Advertising, social and email campaign operations, with a focus on Account-Based Marketing (ABM)
BE/BTech/BS or equivalent technical degree in Computer Science or a related technical field
Proven experience working on digital advertising campaigns and creatives
Strong analytical skills and expertise in campaign optimization strategies
Proven track record of managing and optimizing ABM campaigns
Strong troubleshooting and problem-solving skills, with the ability to resolve issues quickly and effectively
Experience in customer-facing roles with excellent communication and interpersonal skills
Expertise in revenue management, including tracking, reporting, and optimization
Experience in inventory management, including resources, tools, and technologies
Demonstrated problem-solving skills, particularly in the context of digital advertising campaigns and creatives
Self-motivated, organized, and detail-oriented, with a proactive approach to problem-solving
Experience managing shifts and handling operations across different time zones
Familiarity with marketing automation tools and CRM platforms (e.g., Salesforce, HubSpot, Marketo)
Excellent reporting and analytical skills, with the ability to translate data into actionable insights
Expertise in Excel to manipulate data, perform complex calculations, and visualize data trends effectively.

Nice to have:

Experience in SaaS or B2B marketing environments
Experience with data analytics tools such as Google Analytics, Tableau, or similar platforms
Ability to work in a fast-paced, constantly changing environment
Proven experience in working on digital advertising and email campaigns and creatives
Possesses solid analytical skills and is well-versed in campaign optimization strategies
Demonstrated problem-solving skills, particularly in the context of performance marketing
Excellent written communication skills, both via email and messaging platforms
Willingness to work in rotational shifts.

What we offer:

Health coverage
Paid parental leave
Generous paid time-off and holidays
Quarterly self-care days off
Stock options
Equipment and support to work and connect with your teams
Numerous learning and development initiatives
Access to LinkedIn Learning platform
Quarterly wellness education sessions
Self care and personal growth initiatives
ERG-hosted events.

Additional Information:

Job Posted:

March 26, 2025

Employment Type:

Fulltime

Work Type:

On-site work

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Senior Campaign Operations Specialist