Senior Director of Product Marketing, Robert Half

Senior Director of Product Marketing

Robert Half

Location:

United States, Sunnyvale

Category:

IT - Software Development

Contract Type:

Not provided

Salary:

Not provided

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Job Description:

We are searching for an experienced Senior Director of Product Marketing to become a part of our team in the IT Software industry. This role is based in Sunnyvale, California, and presents an exciting opportunity. As a Senior Director of Product Marketing, you will be in charge of managing marketing strategies for our products, developing a global team of product marketers, and maintaining a strong relationship with our technology partners.

Job Responsibility:

Develop and implement marketing strategies for DevSecOps technology solutions in collaboration with our Product and Technology teams
Direct and nurture a global team of product marketers and communication professionals to ensure successful product launches
Enhance our brand's reputation as the top choice for enterprise customers seeking DevSecOps solutions that enhance efficiency, mitigate risk, and accelerate the pace of software innovation
Improve and execute our go-to-market and communication strategies with our go-to-market teams and external partners as we expand our business
Monitor the competitive and market landscape closely to identify, support, or launch strategies and projects that will significantly contribute to B2B platform success
Utilize tools such as Content Management System (CMS), CRM, Facebook Insights, Google AdWords, Google Analytics for effective campaign planning and brand awareness management
Oversee the creation and management of digital advertisements and marketing collaterals

Requirements:

A minimum of 7 years of experience in IT Software industry, preferably in a leadership role
Proven expertise in Content Management System (CMS)
Proficiency in Customer Relationship Management (CRM) software
Demonstrated ability in using Facebook Insights for marketing purposes
Hands-on experience with Google AdWords and Google Analytics
Proven ability to create and manage effective advertisements
Solid understanding of brand awareness strategies and tactics
Experience in campaign planning and execution
Proficiency in collateral management
Strong digital marketing skills

What we offer:

Medical, vision, dental, and life and disability insurance
Eligibility to enroll in company 401(k) plan

Additional Information:

Job Posted:

March 21, 2025

Employment Type:

Fulltime

Work Type:

On-site work

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