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Senior Performance and Optimization Specialist – Programmatic and Social

https://www.cvshealth.com/ Logo

CVS Health

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Location:
United States, Boston

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Category:
-

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Contract Type:
Employment contract

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Salary:

46988.00 - 122400.00 USD / Year

Job Description:

The Senior Performance and Optimization Analyst – Programmatic and Social, is responsible for performance and optimization of CMX campaigns through programmatic and social channels. This individual will partner closely with sales, account management, media planning and analytics to ensure campaign KPIs and goals are met. The role provides opportunities to collaborate with client solutions and analytics teams while troubleshooting and optimizing campaigns to achieve measurable results for stakeholders.

Job Responsibility:

  • Manage CMX campaigns ensuring goals are met by managing campaign pacing, performance, and margin through continuous optimization
  • Participate in weekly pod status meetings that include sales, account management, media planning and analytics
  • Collaborate with client solutions and analytics teams to deliver on key client needs
  • Troubleshoot campaign performance issues with demand side platforms (DSPs) and Social Platforms
  • Manage issues related to campaign troubleshooting, campaign delivery, and campaign performance.

Requirements:

  • 2+ years of programmatic ops and media experience (with an emphasis on buy-side expertise), with a strong track record of successful campaign management
  • 1+ experience buying media in major DSPs and social platforms
  • Great communication and client management skills
  • Detail oriented
  • Strong problem-solving and troubleshooting abilities
  • Proficient with Microsoft Office Suite (Outlook, PowerPoint, Excel)
  • Effective time management skills – ability to prioritize and meet deadlines
  • A team player with an entrepreneurial spirit
  • Bachelor’s degree or equivalent (HS Diploma + 4 years of relevant experience) required.

Nice to have:

  • Ability to thrive in a fast-paced environment
  • Troubleshooting campaign performance issues with demand side platforms (DSPs) and Social Platforms.
What we offer:
  • Affordable medical plan options
  • 401(k) plan (including matching company contributions)
  • Employee stock purchase plan
  • No-cost wellness programs
  • Confidential counseling and financial coaching
  • Paid time off
  • Flexible work schedules
  • Family leave
  • Dependent care resources
  • Tuition assistance
  • Retiree medical access.

Additional Information:

Job Posted:
March 19, 2025

Expiration:
April 25, 2025

Employment Type:
Fulltime
Work Type:
Hybrid work
Job Link Share:
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